Belle Époque AI souvenir in the park
Photo souvenir at Nigloland for Supersonic / L'Oréal: QR funnel, attraction map, in-scene selfie and Belle Époque GenAI compose in French and English.

For Nigloland, a theme park in France, we built a mobile photo souvenir set in the Belle Époque world of Supersonic 1887. A QR code opens the journey, the park map guides visitors along a photo trail, and a GenAI pipeline turns their selfie into a period portrait, digital or printable. It is a pilot for physical-digital GenAI experiences in leisure.
- Client
- Nigloland × L'Oréal
- Sector
- Leisure · theme park
- Where
- France
- Year
- 2026
- Deliverables
- Mobile park app (FR/EN)
- QR journey and park map
- Belle Époque GenAI pipeline
- Email capture
- Digital and printable souvenir
A Belle Époque souvenir, no booth required
Nigloland is a theme park in France. The goal was to turn a visit into a souvenir worth sharing, styled after the Belle Époque: the Supersonic 1887 universe, with the look of an Exposition Universelle. The constraints were practical. No heavy booth to install in the park, and no friction on the phone between scanning a code and getting the picture.
From a QR code to a period portrait
We built a mobile park app in French and English, around four parts. A QR journey: codes placed in the park open the app, and the attraction map tracks each visitor's photo trail. In-scene experiences: the visitor picks a period costume and takes a selfie. Email capture, built into the flow. And a GenAI pipeline that composes the Belle Époque portrait as a digital souvenir, also printable.
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01
QR-triggered journey
QR codes placed in the park open the experience on the visitor's phone. The home screen, with the park mascot pointing the way, leads to the attraction map.
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02
Map and photo trail
The park map shows the zones and tracks the visitor's progress on the photo trail, with a clear instruction: scan the QR code on site.
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03
Costume first, then selfie
Visitors choose their period costume, Voyageur or Voyageuse, then take an in-scene selfie. The GenAI pipeline composes a Belle Époque portrait in the Supersonic 1887 style.
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04
A souvenir to keep
The portrait comes back in an Art Nouveau frame with the Supersonic 1887 badge, as a digital souvenir that can also be printed. Email capture is part of the flow.
The project in pictures
4 images · Open any image to see it full size.
A pilot for GenAI in leisure
Nigloland now has a photo souvenir that fits in the visitor's pocket: a QR scan, a costume, a selfie, and a Belle Époque portrait to share, keep or print. Nothing heavy to install in the park. The project also serves as a pilot for physical-digital experiences with GenAI in leisure, a bridge between the brand and the park visit.
- A shareable Belle Époque souvenir, straight from the visitor's phone
- No heavy booth to install in the park
- One bilingual journey, in French and English, with email capture
- A physical-digital GenAI pilot for the leisure sector
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