DOOH

Screens that inform, not decorate

The digital layer of street screens: real-time urban information, wayfinding, interaction and physical-digital campaigns for brands and cities.

3,000+ urban screens in production10+ countries deployedCase JCDecaux × Transmilenio
In short

A street screen that only loops ads is an expensive poster. We turn it into useful information — bus arrivals, weather, air quality, wayfinding — and into a brand channel people actually use.

Evidence: the information platform for JCDecaux and Transmilenio in Bogotá, the 3D wayfinding at Cardales de Cayalá (Guatemala) and activations like Cartier Trinity across three countries.

What we deliver

What the DOOH layer includes

Data, content and interaction on one platform, with the operation an urban network demands.

01

Live data

Urban APIs (transit, weather, air) served to hundreds of screens at low latency.

02

Wayfinding

3D maps, step-by-step routes and QR continuity to mobile.

03

Physical-digital campaigns

From QR to jumbotron: UGC, mosaics and measurement.

04

Network operation

Content CMS, scheduling and per-totem monitoring.

How we work

How a DOOH network gets built

  1. Inventory

    Screens, locations, connectivity and owners.

  2. Platform

    Data service, player and CMS with per-location SLAs.

  3. Content

    Dynamic, brand-safe templates powered by live data.

  4. Operation

    Monitoring, reporting and network evolution.

Scope and deliverables

What the project delivers

NetworkDocumented inventory and connectivity.
PlatformData services, player and CMS.
ContentDynamic templates powered by live data.
InteractionQR, touch and camera with consent.
MeasurementMonitoring and per-location reporting.
LanguagesES · EN · FR.
Frequently asked questions

The questions we hear often

Are you a screen vendor?

No: we build the digital layer that makes screens useful for brands and cities.

Does it work for events?

Yes: live mosaics, participation and moderation (see Peoplesnap).

Do you manage ad content?

We integrate the CMS with your scheduling and media provider.

How many screens can the platform take?

The reference network exceeds 3,000 and is built to grow.

How is impact measured?

Availability, interaction and reach per location, with regular reporting.

Talk to Slash

Let's put it in production

Tell us your challenge. We reply within 24 hours with an honest first read: if we can help, we'll say how; if not, we'll say who can.

I reply personally. No endless forms, no canned replies.