AI costume selfies for the Halloween season
During Nigloween, Nigloland's Halloween season, visitors scanned a QR code, picked pumpkin, vampire, witch or skeleton, took a selfie and got a GenAI edit in seconds. No booth, no native app.
For Nigloween 2025, the Halloween season at Nigloland, we put an AI costume photo experience on visitors' phones. Built on Peoplesnap, our photobooth product, the web app ran from a QR code to a GenAI-edited souvenir, with no booth and no native app. It was Nigloween's first AI photo tool, and the trade press covered it.
- Client
- Nigloland · Nigloween 2025
- Sector
- Leisure · theme park
- Where
- France
- Year
- 2025
- Deliverables
- Costume selfie web app
- QR entry in the park
- GenAI photo edit
- Shareable Halloween souvenir
Halloween on the phone, not in a booth
Nigloween is the Halloween season at Nigloland, a theme park in France. For 2025, the brief called for a memorable AI photo that visitors could take on their phones and share. Two constraints came with it: no booth to install in the park, and no native app to download before taking part.
From QR code to costume portrait
We built the experience on Peoplesnap, our photobooth product. A QR code in the park opened a web app in French. Visitors chose a costume (pumpkin, vampire, witch or skeleton), took a selfie, and our GenAI edit returned the costumed portrait in seconds. The result was a souvenir made for sharing, created on the visitor's own phone, with nothing to install.
-
01
Four seasonal costumes
Pumpkin, vampire, witch or skeleton: visitors picked their costume on screen, in a French-language experience featuring the park's mascots.
-
02
From QR to souvenir
A QR code in the park opened the web app. After the costume pick and the selfie, the GenAI edit came back in seconds, ready to share.
-
03
No booth, no download
Everything ran in the phone's browser: no booth to set up in the park, and no native app for visitors to install.
The project in pictures
2 images · Open any image to see it full size.
Nigloween's first AI photo tool
The app gave each visitor a costumed portrait made on their own phone, ready to post, and every shared photo added to the season's user-generated content. The experience bridged the physical park and the phone, with no booth and no app to install. As Nigloween's first AI photo tool, it drew coverage in the trade press.
- Nigloween's first AI photo tool, covered by the trade press
- Costume selfies edited by GenAI in seconds
- Seasonal user-generated content from visitors' own phones
- No booth in the park, no native app to install
Cases close to this one
Read more
Nigloland × L'Oréal
Belle Époque AI souvenir in the park
Photo souvenir at Nigloland for Supersonic / L'Oréal: QR funnel, attraction map, in-scene selfie and Belle Époque GenAI compose in French and English.
Learn more →
Read more
L'Oréal · Guardians
From GenAI selfie to a 3D brand mosaic
Guardians program for L'Oréal: GenAI face-swap in Celebrate Consumer Care (pick a Guardian, selfie → brand avatar) and, as the centerpiece, a gigapixel Three.js mosaic where hundreds of avatars form the logo, navigable in 3D for demos and lobbies.
Learn more →
Read more
Enviable AI · AI portraits
Aspirational portraits generated by AI
GenAI product that turns a portrait into a professional aspirational image: fast mobile flow, scene templates, credit-based monetization and a privacy-first architecture aligned with GDPR.
Learn more →Let's put it in production
Tell us your challenge. We reply within 24 business hours with an honest first read: if we can help, we'll say how; if not, we'll say who can.
I reply personally. No endless forms, no canned replies.