Chanel · EMEA

New payment methods in days, not years

Europe was fully deployed; countries needed local adaptation and global teams faced 3.5× more demand than they could deliver.

6 sprints 18 weeks12 people 800 hoursGoal A new method in days
In short

With Chanel EMEA we opened the path to integrate local payment methods (such as Klarna) on Chanel.com without depending on the worldwide roadmap: an autonomy diagnosis, Hybris and Adyen analysis, and a secure proxy architecture on a shared Adyen merchant account.

0 · Sprints6 sprints · 18 weeks
0 · Team12 people · 800 hours
0 · GoalA new method in days
The context

The challenge

Europe was fully deployed; countries needed local adaptation (one payment method per market). Global teams faced 3.5× more demand than they could deliver. Each Klarna or country method waited years in a roadmap built for the lowest common denominator.

Design & build

What we built

Autonomy & Agility program: analysis of the technical framework (Hybris + Adyen), an agile guide to connect payment methods, and a proxy design that mirrors a Klarna-style flow on a shared Adyen merchant account. Controlled risk, reconciliation and no access to Chanel's sensitive data.

  1. EMEA autonomy diagnosis

    Mapping of the technical framework under global control, operational gaps (15% of potential versus 80% complexity) and why country-by-country payment methods fell off the central roadmap.

  2. Klarna and beyond, with Adyen

    Market study, ideation and technical case: how to connect a new method (Klarna or any enabled one) by mirroring Chanel.com's pattern on a shared Adyen merchant account, with risk profiles, reconciliation and support, without touching sensitive configuration.

  3. Transparent proxy and agile method

    A proxy architecture invisible to the shopper: connects payments (and shipping) ahead of major platform shifts (headless / SAP Commerce Cloud). Work in 3-week sprints with weekly flash reports.

Outcomes

The impact

Chanel EMEA gains a clear path to add a payment method in days, not years, with Adyen-grade security, no logistics dependency and ready to replicate by country. The same logic also underpins post-purchase autonomy (shipping and carriers).

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